It doesn’t matter what kind of Realtor you hire, right? WRONG! Realtors can specialize as a buyer’s agent or listing agent, and depending on what you need, getting the correct specialization is key. So what are the differences?

Listing agents are real estate agents who deal with sellers. They talk with prospective sellers and help them decide to sell. Once they get the listing, they market the property to attract buyers and other general real estate agents who might have buyers that are interested in the property.

Their focus and responsibility is the sellers whose homes they list.

Buyers agents represent buyers exclusively. They work with buyers to find properties that fulfill the requirements the buyers have for a home. They have no interest specifically in the homes they show. Their responsibility is to the buyer, not the seller.

Most agents are usually a combination of both of these. But make sure that you find one that will represent your interests, as a buyer or a seller. If you are a buyer, don’t rely on a listing agent to worry about your interests. They won’t, no matter how nice they may be. Their responsibility, legally, belongs to the seller.

If you are thinking about listing your home for sale, make sure you are working with a Realtor who focuses on selling listings. Now they may have a buyers agent on their team, but you want to make sure that the agent selling your house is a professional listing agent.

A couple of things you can do to check is ask how many homes the agent listed this year, what their list to sale ratio is and their marketing plan for your listing.

If you are looking for a great listing agent to hire in the Clearwater or St. Petersburg area, give Deborah Ward! 727-410-0336